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Jackie Bavaro on getting better at product strategy, what exactly is strategy, PM pitfalls to avoid, advancing your career, getting into management, and much more

with Jackie Bavaro · Jun 2022

A numerical target is not a strategy

When executives say 'increase revenue by 50%,' that's a goal, not a strategy. A PM's job is to connect that target to specific product work by identifying which features best match the business goal and explaining why—filling in all the missing dots between high-level objective and tactical execution.
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